Visual Identity for Luana Miessa

High-Performance Personal Trainer

Luana Miessa, a personal trainer specializing in high-performance training for athletes, sought a brand that captures the essential attributes of her work: dynamism, strength, speed, and progress.

Based on these values, we created a visual identity inspired by the agile and powerful movement of an athlete’s legs in action. The rays emanating from the figure represent power, while the forward-pointing arrows symbolize constant evolution, highlighting the focus on progress and overcoming challenges.

A brand that embodies strength and evolution in high-performance training.

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